ENJOY Gaming brings black diamond prize to SBC Summit Lisbon stand debut

The supplier uses its first standalone stand at SBC Summit 2026 to run a live tournament built around its top-performing jackpot slot.

Trade show activations are becoming an increasingly common tool for mid-tier suppliers seeking to differentiate themselves on crowded exhibition floors. ENJOY Gaming will make its solo stand debut at SBC Summit Lisbon on 29 September–1 October 2026, running a live tournament tied to its Diamond Slam slot with a certified black diamond as the prize.

Diamond Drop activation centres ENJOY’s Lisbon campaign

ENJOY Gaming will occupy stand A231 in Hall One at SBC Summit Lisbon 2026, running 29 September to 1 October at the Feira Internacional de Lisboa. The supplier’s Diamond Drop activation invites delegates to compete in a tournament based on its Diamond Slam slot, with a certified black diamond as the prize.

• To enter, attendees register via the Diamond Drop landing page or at the stand and receive a unique Vault ID by email
• Presenting that ID at the ENJOY stand qualifies a delegate for the in-person tournament
• The top ten players will advance to a live final draw at 15:00 local time on 1 October, where one winner will receive the diamond.

Diamond Slam performance and franchise expansion

Diamond Slam is a 3×3, five fixed-payline jackpot slot in which players collect tokens to fill progress bars linked to four jackpot tiers — Mini, Minor, Major and Grand. The game has recorded more than 1.2 million unique active players and over 600 million bets per month.

The title’s commercial performance has supported a sequel: Diamond Slam: Xtra Power, launched in July 2026, adds a fifth jackpot tier — the Maxi, set at 50× total bet — and two new mechanics, Stepper and Lucky Slam, while retaining the original’s 3×3 format.

Italy distribution and market roadmap

The Lisbon stand debut follows a period of commercial expansion for ENJOY. The company secured distribution across four brands within the Lottomatica Group in Italy, Lottomatica, GoldBet, Planetwin365 and Betflag, bringing its Hold and Win slot titles into one of Europe’s most tightly regulated online casino markets. Italy’s online content is authorised by the Agenzia delle Dogane e dei Monopoli (ADM). Portugal, Greece, Belgium and the Netherlands are named as the next markets on ENJOY’s distribution roadmap.

The company also holds a Software Supplier Licence from the Isle of Man Gambling Supervision Commission and has continued to develop its Hybrid Live vertical, a format that combines live casino and slot mechanics into a single product for operators.

Christos Zoulianitis, Chief Commercial Officer at ENJOY Gaming, said:

‘Having our own stand at SBC Summit for the first time reflects the momentum we’ve built over the past year across our slots and live casino portfolio, along with our entry into Italy. We wanted to mark it with something memorable, and our exclusive Diamond Drop activation is our way of bringing Diamond Slam to life for attendees.’

About ENJOY Gaming

ENJOY Gaming is a slot and hybrid live casino content developer operating under a Software Supplier Licence from the Isle of Man Gambling Supervision Commission. Its catalogue includes jackpot video slots, automated roulette variants and hybrid live game show formats distributed to B2B operator partners across regulated European markets. The company entered the Italian regulated market in 2026, distributing titles through the Lottomatica Group via aggregator Microgame.

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